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How do we identify who our competitors are, if we have a unique product ?
We offer both an eco retreat short stay package for a place to getaway and fishing charter packages.
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Hi Helen,
To identify your competitors you need to first find out what your target market may be looking for and how they would word that in a search engine.
For instance, if your target market is looking for a fishing holiday in Australia they would be likely to write “fishing holiday Australia” in Google. Your competitors would be the websites ranking on page one of Google for those keywords.
Does that make sense?